blogging tips Archives - Mommy Kat and Kids

Brand Awareness: How Familiarity Can Strengthen Your Online Presence As a Blogger

February 1, 2021 by Kathryn Leave a Comment

All blogs have humble beginnings, but as you start to grow as a digital creator, so will the demand on your brand.

People don’t just buy into your blog, they’re buying into you. So, focusing on brand recognition as soon as possible will help you to build trust with your readership, and make your blog stand out in an often saturated market.

The more familiar people are with a brand, the more likely they are to trust it. This means they’ll not only come back to your blog again and again but they’ll also share it with friends and family. In short, the more trust you create, the more you can increase blog traffic.

[Read more…]

Why Consistency Is Key In Business and How To Start Implementing It

July 2, 2019 by Kathryn 4 Comments

When it comes to running a business, be it a blog or a brick and mortar shop, there are many considerations that are important: understanding your customer, managing the finances, planning for the years to come and more. There is, however, one thing that all successful businesses do well: consistency.

What does consistency mean in business?

There are three different ways in which consistency is key to a business.

The first is in terms of simplification. If you are consistent throughout your business processes, then your business is easier to run. If there’s a task you need to complete, then following the same steps for this task – steps that you know will produce optimal results – makes that task far easier than it would be if you were trying to determine the right process each time. Similarly, being able to revert to a template when sending an email is reassuring and helps to increase productivity; all you have to focus on is the new information in the email rather than formatting. [Read more…]

5 First Steps To Boost Your Blog’s Traffic

June 21, 2019 by Kathryn 2 Comments

Starting a blog is something that many people do simply to share their favourite passions and topics online. In the beginning, you may not even think about whether or not other people are reading what you write. But whether you start your blog with the goal of growing a large readership or not, at some point you’ll likely start thinking about your website’s traffic.

It can be frustrating to pour your heart and soul into your posts only to see them sit, unread, on your website. But writing a blog post is only the first step in getting traffic to your site. Use these five tips to help you increase your readers and share your blog posts with the world!

[Read more…]

Monetizing a Blog – 4 Mistakes I Wish I Hadn’t Made

April 15, 2015 by Kathryn 30 Comments

I’ve been blogging for almost six years now and have been making a full time income doing it for over three years. It’s taken a lot of work, a lot of learning and a lot of mistakes to grow my little website into a real job, but it’s been worth every second!

If you’ve ever wanted to make money blogging but weren’t sure how to get started, you’re not alone! And when you launch your website, these four tips are ones that I wish I had known when I first started my blog. While I still managed to grow a successful business, these tips would have gotten me there even faster!

Spring for Proper Hosting

I didn’t want to take money out of my family’s budget for something that I wasn’t sure would be profitable, so when I first started blogging I used the free Blogger.com platform. Of course, as my website grew I quickly realized, like so many bloggers before me, that not owning and self-hosting my website was going to be detrimental to my business both because of the limited SEO customization that affected my traffic and the limited advertising options.

I then had to go through the hassle of moving my site and all my content to a WordPress website hosted by HostGator. I would have saved time, hassle and money by starting with HostGator in the beginning! And because HostGator offers easy one-click installation of WordPress, design services and 24/7 live support via chat, phone or email, launching my blog with HostGator would have been even easier than starting on Blogger! [Read more…]