Online businesses have never been more popular than they are right now, and whether you have a blog to share advice and recipes like mine or run an online store selling your own products, connecting with customers is key!

No business is successful without a loyal customer base. For the most part, consumers float around from brand to brand. It’s the wish of every business owner to understand the world and what the needs of their customers are.

Understanding your audience takes time, so don’t worry if you haven’t figured it out yet. Take your time and keep these thoughts in mind as you research! [Read more…]